This PSA gave me chills, it was brilliantly done and did
exactly what a PSA should do, make you stop and think. In the past year a number of NFL players have
been in the news for domestic violence related issues. So when I saw that the National Football
league put out a domestic violence PSA I was very much intrigued about how they
would approach it, and I was not disappointed.
Is it effective? Why
or Why not?
YES! This PSA is
gripping and even more so when you find out that it’s an actual 911 call. The commercial raises awareness on domestic
violence while showing situations victims get in.
Here is the call log from the actual call:
"911, where is you emergency?"
"123 Main St."
"Ok, what's going on
there?"
"I'd like to order a pizza
for delivery." (oh great, another prank call).
"Ma'am, you've reached
911"
"Yeah, I know. Can I have
a large with half pepperoni, half mushroom and peppers?"
"Ummm…. I'm sorry, you
know you've called 911 right?"
"Yeah, do you know how
long it will be?"
"Ok, Ma'am, is everything
ok over there? do you have an emergency?"
"Yes, I do."
"..And you can't talk
about it because there's someone in the room with you?" (moment of
realization)
"Yes, that's correct. Do
you know how long it will be?"
"I have an officer about a
mile from your location. Are there any weapons in your house?"
"Nope."
"Can you stay on the phone
with me?"
"Nope. See you soon,
thanks"
As we dispatch the call, I
check the history at the address, and see there are multiple previous domestic
violence calls. The officer arrives and finds a couple, female was kind of
banged up, and boyfriend was drunk. Officer arrests him after she explains that
the boyfriend had been beating her for a while. I thought she was pretty clever
to use that trick. Definitely one of the most memorable calls."
Agree, disagree or have something to add? Leave a comment I
would love to hear from you!
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